Custom AI agents
Agents that read, reason, and act across your tools — qualifying leads, processing documents, updating records, chasing follow-ups. Each one is built around a specific job, with approval steps wherever you want them.
AI integration & software studio · Dallas, TX
Put AI to work inside your business.
Crown Innovations designs and builds AI agents, custom software, and automations that plug into the tools your team already uses — so the busywork runs itself and your people focus on what matters.
- Works with your existing tools
- Human approval where it matters
- You own the code & data
agent / lead-intake
Running
Illustrative example workflow
Agent time 0.0s
Plugs into the stack you already run
SlackMicrosoft 365Google WorkspaceHubSpotSalesforceShopifyQuickBooksStripeNotionAirtableZendeskTwilioPostgreSQLAWS
AI Integration
AI that does the work — not just the demo.
Most teams have tried ChatGPT. Far fewer have AI wired into how their business actually runs. We close that gap: we find the processes where AI pays off, build agents that handle them end to end, and connect them to your systems with the guardrails you need.
Knowledge assistants
A private assistant that answers from your SOPs, contracts, product docs, and past tickets — for your team or your customers — and cites its sources so every answer can be checked.
Document & data intelligence
Turn invoices, forms, emails, and PDFs into clean, structured data. Extract, classify, validate, and route it automatically — no more retyping the same numbers into three systems.
AI strategy & readiness
Not sure where to start? We review your workflows, rank opportunities by payoff and risk, and hand you a practical roadmap — including the places where AI isn't worth it.
Where AI fits in your business
A few of the jobs we hand to AI agents, by team.
Respond to every lead in minutes, walk into every call prepared, and stop losing deals to slow follow-up.
- Instant lead qualification, scoring, and routing
- Research briefs on every prospect before the call
- Personalized follow-ups drafted from your call notes
- CRM records kept up to date automatically
Ship more content and smarter campaigns without growing the team — in your brand voice, with you approving what goes out.
- Content pipelines: brief → draft → review → publish
- One asset repurposed into posts, emails, and ads
- Lead nurture sequences that adapt to behavior
- Weekly performance reports written for you
Take the copy-paste, chasing, and status-checking out of daily operations.
- Intake forms and emails triaged and routed
- Scheduling, reminders, and follow-ups handled
- Orders, inventory, and vendor updates synced across systems
- An SOP assistant that answers “how do we…?” questions
Faster answers for customers and fewer repetitive tickets for your team — with a person always one step away.
- Replies drafted from your help center and policies
- Tickets tagged, prioritized, and escalated
- Order and account lookups without tab-switching
- Round-the-clock first response with human handoff
Less manual entry, fewer errors, and a faster close.
- Invoices and receipts extracted into your accounting software
- Purchase-order matching with exception flagging
- Contract summaries and renewal reminders
- Month-end reporting prep, done before you ask
Services
Everything around the AI, too.
AI only pays off when it's connected to solid systems. We build the software, automations, and infrastructure that make it work — and plenty of projects that don't need AI at all.
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01
Custom software development
Web apps, internal tools, client portals, and APIs built around how your business actually works — not how an off-the-shelf product thinks it should.
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02
Marketing automation
AI-poweredCapture, score, and nurture leads on autopilot. We connect your website, CRM, email, and ad platforms, then add AI content workflows that keep your brand voice — with you approving what goes out.
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03
Business process automation
AI-poweredFind the repetitive work hiding in your week and eliminate it. Approvals, handoffs, data entry, and reporting — automated end to end, with alerts when something needs a person.
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04
Systems integration
Get your tools talking to each other. We connect CRMs, ERPs, e-commerce, accounting, and legacy systems so data is entered once and stays consistent everywhere.
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Cloud & infrastructure
Secure, scalable, cost-aware infrastructure on AWS and beyond — designed to run AI workloads and business-critical apps reliably.
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06
Technology consulting
A senior technical partner for the big decisions: build vs. buy, choosing vendors, reviewing architecture, and planning what to modernize first.
How it works
From first call to a working system.
No year-long roadmaps or 80-page decks. We start small, prove value on your real work, then scale what works.
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01Discover
Free consultation
We learn your goals, your tools, and where your team's time goes, then point out the biggest opportunities. You'll leave with ideas even if we never work together.
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02Prove
Focused pilot
We build a working proof of concept on your real data so you can see the results before committing to a full build.
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03Build
Build & integrate
Production-ready software with security, logging, testing, and human-in-the-loop controls, connected to the systems you already use.
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04Grow
Launch & improve
We train your team, monitor performance, and keep tuning, so the system gets better the longer it runs.
About
Built by engineers, not hype.
Crown Innovations is a technology studio that helps businesses modernize with AI and custom software. We pair two decades of hands-on experience across software, infrastructure, and the cloud with practical AI expertise, so what we build works on day one and keeps working long after.
No layers of account managers and no black boxes — just experienced engineering focused on results you can measure.
Meet the founder
Max Maksimov
Founder, Crown Innovations
Hi, I'm Max. I've worked in tech for 20 years, across almost every layer of it: software development, systems administration, DevOps, and cloud engineering. I've built the applications, run the servers, automated the deployments, and kept production systems up when it mattered.
That background is what makes the difference with AI. An AI agent is only as good as the systems around it — the data it can reach, the integrations it depends on, the security it runs under, and the infrastructure that keeps it reliable. Because I've built and run every one of those layers, I build AI solutions that hold up in the real world, not demos that fall apart after launch.
When you work with Crown, you work with me directly, from the first call through launch and beyond.
Practical over hype
We recommend AI only where it beats a simpler solution, and we'll tell you when it doesn't.
Humans stay in control
Approval steps, audit trails, and clear limits on what every agent is allowed to do.
Your data, your systems
Built in accounts you own, using business-grade AI services that don't train on your data. The code is yours.
Built to last
Clean, documented, tested code that your team, or any good engineer, can maintain.
Where should we start with AI?
With a conversation about where your team's time goes. In a free consultation we'll walk through a few of your core workflows and identify the two or three places where AI, or plain automation, would pay off fastest.
Is our data safe?
Security is designed in from day one. We use business-grade AI providers whose APIs don't train on your data, keep systems inside accounts you own, give every agent only the access it needs, and log what it does.
Will AI replace our team?
That's not the goal. The best results come from taking repetitive, low-judgment work off people's plates so they can spend more time with customers and on decisions. Agents handle the busywork; your people stay in charge of anything that matters.
Do we have to switch software?
Almost never. We build around the tools you already use, like your CRM, inbox, accounting, e-commerce, and chat, and only recommend changes when they clearly pay for themselves.
What if we don't actually need AI?
Then we'll tell you. Plenty of problems are better solved with a simple automation or a well-built internal tool, and we build those too.
Let's talk
Find the first job AI should take off your plate.
Book a free 30-minute call and tell us about your business and the work that eats up your week. You'll leave with practical ideas and an honest take on what's worth building.